‘We are customer driven’: Henkel added further weight to this declaration, long-established as one of its ten basic 'corporate values’, by making 2009 its ‘Year of the Customer’. In pursuing this commitment, Henkel not only provides its industrial and retail partners with successful products but also makes readily available to them its knowledge and expertise in relation to sustainability and corporate social responsibility, as well as its international experience with different cultures, mores and customs. Long before sustainability became a mainstream issue, Henkel consciously took it on board, giving it the high priority due and integrating the associated requirements within its general business processes. And this approach has also been widely recognized as beneficial to the company’s industrial and retail customers, for in 2009 Henkel received sustainability awards from Kellogg’s and Switzerland’s Coop Group as well as from the industry analyst firm Frost & Sullivan.
“We are delighted at these awards and proud to be able to strengthen our leadership position in the industry and support our customers in their own efforts in the sustainability domain,” commented Kasper Rorsted, Chairman of the Henkel Management Board. “It is apparent that Henkel’s approach and our long-standing commitment to the sustainability issue have made us an attractive partner for the industry and our customers.”
 

‘Frost & Sullivan's 2009 Green Excellence of the Year Award in the field of adhesives for mobile electronics’
Frost & Sullivan, a market analysis and research firm presented its 2009 Green Excellence of the Year Award to Henkel AG & Co. KGaA in recognition of the company's development of the Loctite® Halogen-Free range of products. These products are primarily methacrylate (MMA) structural adhesives that have been designed for numerous bonding and sealing applications, and are based on the development of a green technology platform. Henkel’s Loctite® Halogen-Free range of products has created new solutions for the mobile electronics market. The development of such a range of products has led to the unique creation of environment-friendly adhesives that can be utilized for numerous variants of applications. This green technology platform involved in the formulations has significantly helped in the strict adherence to stringent environmental regulations in the adhesives domain.

‘Kellogg’s Environmental Stewardship Challenge’
Henkel has been contributing to Kellogg's attainment of its own ecological targets. Similar benefits have been garnered from other sustainability projects instigated by Henkel in the adhesives segment.

‘Coop Natura Preis’
The ‘Coop Natura Preis’ (Coop Supplier Award), which comes with a check for 30,000 Swiss francs, was conferred on Henkel in the ‘Best Sustainability Promoter’ category. This prize is awarded every two years to a person or organization whose activities have made a significant contribution to enhancing the sustainability of the standard product range of this Swiss retail company. Its laundry and home care products represent a persuasive combination of ecological compatibility, quality and performance.  Henkel intends to use the prize money in 2010 in order to implement specific sustainability projects with its employees in Switzerland.
In addition to the above awards, Henkel was also recently honored by Wal-Mart as its supplier for making the biggest global contribution to its own sustainability effort. The decisive factor was Henkel’s willingness to collaborate closely with its customer Wal-Mart in the latter’s Sustainable Value Networks, supporting it specifically on the ‘Ingredients’ and ‘Packaging’ fronts.